- 15. May. 2025PR, Marketing, Advertising: Key Factors Explained
The difference between PR, marketing and advertising
Discover the differences between PR, marketing and advertising: goals and methods and why a good balance is important!
- 1. May. 2025Planning PR events live and digitally
Designing PR events effectively: From the idea to the event
Planning PR events: Learn how to create successful press events and put your brand in the spotlight with thoughtful…
- 14. Apr. 2025Why you should master an elevator pitch
Elevator pitch: Definition, setup, examples and tips
Learn how to convince with an elevator pitch in 60 seconds! Tips, examples and structure for a perfect first…
- 17. Feb. 2025Kill Two Birds with One Stone: More Visitors at Your Booth and Increased Demand Through Higher Media Presence / Effective Support for Marketing and Sales
Trade Fair PR: Increasing Success with Effective Press Relations
With PR you can attract a greater number of potential clients to your stand and through media reports increase…
- 14. Oct. 2024Business and Communications Environment in Hamburg and Germany
Germany – United in the Heart of Europe
Jonathan Klimke of Industrie-Contact describes the business, media and communications landscape in Germany in this PRGN blog post.
- 20. Mar. 2024Ajambow: A revolution in the fitness industry
Ajambow – The sustainable group fitness and health innovation!
Ajambow® is more than just a training device – it is a holistic concept that revolutionizes both group and…
- 1. Jan. 2024Public Relations – a definition
What does “PR” mean?
PR, short for Public Relations, is a strategic communication process that builds mutually beneficial relationships between organizations and their…
- 20. Mar. 2023Tips for foreign companies, institutions and organizations how to tackle press release distribution
How to distribute press releases in Germany?
Tips for foreign companies, institutions and organizations how to tackle press release distribution in Germany.
- 25. Apr. 2022Three experts introduced fruit from Greece, Romania, Bulgaria and Cyprus to the German market
Enjoy, it’s from Europe
With the two campaigns „Get a Fruit“ and „Refresh Your Life“ the European Union promotes the enjoyment of European fruit….
- 29. Jun. 2020Add Color to Concrete
Real Estate Communications
PR for real estate projects should always be focused on ensuring that clients sell properties. Our clients sell luxury…
- 19. Mar. 2020Present products optimally with the help of PR measures
Corona virus: What to do if the fair is cancelled
Due to the worldwide development of the corona virus, the trade fair industry is also facing difficult times. Due…
- 2. Mar. 2020International trade fairs cancelled or postponed
COVID and its effects on the German trade fair industry
Germany is the world’s number 1 trade fair venue for international trade fairs. This is why trade fair cancellations…
- 20. Mar. 2019
Germany and UAE – Conference on economic cooperations
The German Ministry for Economic Affairs and Energy and the Ministry of Economics of the United Arab Emirates met…
- 18. Jan. 2019Our most loyal customer for 25 years
Hanseatisches Schlackenkontor
The Hanseatische Schlackenkontor (HSK) was founded in 1994. The task of the Kontor is to market the ash resulting…
- 20. Sep. 2018Industrie-Contact helps leading Chinese automotive metropolis Xiangyang in Germany in the search for German cooperation partners and companies willing to settle in Germany
IC with Xiangyang at the IAA Commercial Vehicles trade show
The Chinese automotive metropolis of Xiangyang, with around six million inhabitants, region of Hubei in Central China, is currently…
- 14. Aug. 2018How does PR for Industry 4.0 work?
Industry 4.0 and the Challenge for Communication
The term “Industry 4.0” was presented to the public for the first time in 2011 at the Hannover Messe….
- 12. Mar. 2018SEO project from Hamburg
Industrie-Contact wins Auktionshaus Stahl as new customer
Industrie-Contact has won the Auktionshaus Stahl as a new customer. The Hamburg-based auction house has been established on the…
- 15. Aug. 2017
IC wins 7 new customers in 2017
“In the past twelve months, we have been intensively optimizing our website for search engines, and are now reaching…
- 25. May. 2017
Sonae Arauco at the Interzum 2017
The Interzum, hosted in the German city of Cologne, is the world’s leading B2B trade fair for furniture production…
- 18. May. 2017A wasted opportunity more often than not
Press work at trade fairs
Only a fraction of exhibitors use the press service as a way to gain exposure: One of the reasons…
- 8. May. 2017
Lifestyle Event of Webportalis
Happy faces in the Panoramadeck at the Emporio Tower in Hamburg: IC has represented two clients at the first…
- 26. Jan. 2017
IC starts 2017 with three new clients
For the Hamburg-based PR-agency Industrie-Contact (IC), 2017 kicked of with the successful acquisition of three new clients: Solvay (USA),…
- 8. Feb. 2016New Kids on the Blog
How bloggers have changed PR
When US customers asked us for blogger PR five years ago – for example in the food and lifestyle…
- 2. Sep. 2013Preuss Messe and PR agency Industrie-Contact team up
Surplus value for trade show performances
Preuss Messe Baugesellschaft mbH, from Holm, close to Hamburg, and Industrie-Contact (IC), PR and communications agency based in Hamburg,…
- 10. Sep. 2012
IC for 2 new customers on trade shows IFA and Spoga+Gafa
For the Italian customers Sisvel Technology (3D/2D) IC organized background talks with trade media at the booth during the…
Posts tagged with ‘trade show’
Articles related to the topic around the term ‘trade show’
