- April 12, 2021
Share of Voice: definition and how to use
Share of Voice (SOV) is the modern form of competitive analysis, as it expresses how well-known a brand is…
0 - March 18, 2021
How to create a Wikipedia article
How do you create a Wikipedia article in compliance with the rules of the online encyclopedia without running the…
- March 15, 2021
The best social media campaigns of 2020
The Luxembourg-based leading social media analytics & monitoring agency Talkwalker recently unveiled the best social media campaigns of 2020….
- January 29, 2021
These are the Social Media Trends 2021
There were quite a few social media trends in the turbulent year 2020. In particular, the international video portal…
- January 28, 2021
Effective Facebook Marketing Strategies
Facebook has more than 2 billion users and counting. It is the perfect platform to expose your brand to…
- November 2, 2020
The Importance of Public Relation for Business
Public Relation is a strategically curated business communication practice that is beneficial for the company or individual as well…
- October 22, 2020
Why does your company need a PR strategy?
Although advertising, many marketing strategists refrain from dealing intensively with the possibilities of PR for their brands. But not…
- January 1, 2020
What does “PR” mean?
Public relations, or PR, consist in managing the communications of a person or an organization to the public.
- December 12, 2016
Why EOP should replace the PESO model
Communication professionals should focus on EOP rather than PESO and focus more on the customer instead of the media…
- September 19, 2016
The Fall of Advertising and the Rise of PR
Advertising agencies need to rethink: The book classic “The Fall of Advertising and the Rise of PR” is more…
Posts tagged with ‘advertising’
