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Five PR disasters that we can learn from
Even though they try to avoid it, companies often need to deal with disastrous situations – shit happens. But…
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Megatrend Cannabidiol (short: CBD)
No matter where you listen: Cannabidiol, or CBD for short, is on everyone’s lips. Friends report that they have…
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Drafting PR Case Studies
After 40 years of agency history, there are some key learnings I’d like to share on one of still…
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Agency platform DesignRush lists Industrie-Contact under Top 25 PR Firms world-wide
The agency platform DesignRush.com has now listed Industrie-Contact among the “Top 25 PR Firms” worldwide. In addition, in a…
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The weakness of car dealers can be found in their online presence
Nowadays many processes are almost always carried out online. But the “customer experience” on the websites of European car…
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How to find the right PR agency
No coverage results, texts don’t read well and you can’t get your contact person on the phone for days:…
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Networking in a Global World
Finding the right business partners in a globally networked world is not easy. How do you know what a…
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Hanseatisches Schlackenkontor
The Hanseatische Schlackenkontor (HSK) was founded in 1994. The task of the Kontor is to market the ash resulting…
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Erotic PR: How does public relations work for sex toys?
The first request for support in the area of erotic PR fluttered into the house in the middle of…
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How To Become A Better Presenter
When watching somebody present in front of an audience, it takes just a few seconds to determine if this…
