-
How to find the right PR agency
No coverage results, texts don’t read well and you can’t get your contact person on the phone for days:…
0 -
Networking in a Global World
Finding the right business partners in a globally networked world is not easy. How do you know what a…
-
Hanseatisches Schlackenkontor
The Hanseatische Schlackenkontor (HSK) was founded in 1994. The task of the Kontor is to market the ash resulting…
-
Erotic PR: How does public relations work for sex toys?
The first request for support in the area of erotic PR fluttered into the house in the middle of…
-
How To Become A Better Presenter
When watching somebody present in front of an audience, it takes just a few seconds to determine if this…
-
Industry 4.0 and the Challenge for Communication
The term “Industry 4.0” was presented to the public for the first time at the Hannover Messe 2011. Gabler’s…
-
Smart David vs. Digital Goliath
How do you get your website to the first result page of Google and to the very top? The…
-
The Power of Bloggers and Influencers
Bloggers and influencers play an important role in marketing. Brands spend a lot of money to post on successful…
-
The Rise of the Social Influencer
Popularity of influencer marketing is a rich seam for brands and PR reps but greater transparency is now needed…
-
Burda Bootcamp
Ann-Sophie Claus and Sinja Stadelmaier, two former IC trainee students, have ventured into self-employment and founded The Female Company….
