Industrie-Contact wins most important Public Relations Global Network Award
At the autumn conference of the Public Relations Global Network in Bucharest, Industrie-Contact received the PRGN Business Power Award. This prize, which was awarded for the first time, is reserved for the agency, which was able to broker the highest budget sum to other partners within the 50-member organization.
In this specific case, IC shared a German PR project in the field of sexual wellness / sex toys with agency partners We Agency in France and Spider PR in the UK, leaving other agencies clearly behind.
Sex toys on the rise
In Germany, for example, the erotic PR project included a blogger beach party with Eve Champagne at Hamburg harbor. In the UK, a sexual wellness talk was organised in London. In France there was a cocktail evening with a sexologist. But the main work of the project in all three countries was intensive one-on-one interviews with editors and bloggers. More exciting information about the project: Erotic PR: How does public relations work for sex toys?
About Public Relations Global Network (PRGN)
Clients across six continents depend on the combined resources of the Public Relations Global Network (PRGN) to deliver targeted public relations campaigns in markets around the world. With revenues of more than $101 million (US), PRGN is one of the world’s largest international public relations networks. PRGN harnesses the resources of 51 independent public relations firms and more than 1,000 communications professionals to connect international companies and organizations with individual and culturally diverse markets globally. Visit PRGN online at www.prgn.com or on twitter at @PRGN.