How important is media strength? What do customers want? What do the journalists want? How do we manage to unite the needs of both interest groups?
Hamburg – Germany’s media capital and home of the Elbe Philharmonic Hall
Our agency is located where the media and culture are. Hamburg is the place to go in Germany. Since the opening of the Elbphilharmonie in November 2016, Hamburg has become the most sought-after city in Germany. Actually, as proud Hamburgers, we have to say that the city was already there before. But the Elbphilharmonie, which doesn’t have to fear comparison with the Sydney Opera, has catapulted Hamburg into the global Champions League of cities.
In addition to culture, Hamburg is a very large agency location. The most creative German advertising agencies are based in Hamburg. This also applies to the large PR agencies scene. Well-known publishing houses such as G&J also have their headquarters in Hamburg. All these communication organizations enliven the city every day.
Last but not least, the quality of life in Hamburg is enormous thanks to the harbour, the Elbe and Alster rivers, the Binnenalster and the canals. All this presents Hamburg as a beauty of a special kind. The quality of life is excellent. The attitude of the people is international, open-minded and generous.